Friday, October 08, 2004

Starbucks Hopes a Price Hike Perks Up Profit

The hike was $0.11 at the Starbucks I frequent. I could check the other four that are located witinh a block of mine, but I'm not that interested.

I wonder if Starbucks knows they could pass this increase on to their customers because the coffee is good and
caffeine is addicting (mildly so).

If mgt knows of the addictive qualities of its product, shouldn't some lawyer be trying to sue them for their profits?

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